Renaissance Wisdom's New Website & Product Offerings
Renaissance Wisdom is a philosophy blog and book written by Shane Sorensen that challenges us all to cultivate a modern day renaissance within us all. Their team was looking to create products that would further their message and have a refreshed website design to showcase their new products on.
Renaissance Wisdom is a philosophy blog and book written by Shane Sorensen that challenges us all to cultivate a modern day renaissance within us all. Shane has sold over 1500 books of his book and runs two successful Instagram accounts [Philosophy Says](https://www.instagram.com/philosophysays/) & [Renaissance Wisdom](https://www.instagram.com/renaissancewisdom/) with 176K followers and 90K followers respectively.
Renaissance Wisdom’s goal was to enhance their website and start to create products to offer to their social media followers. From there they wanted to scale out into new book offerings and build up there
Maximus Digital started the process by doing a product strategy deep dive with Shane. We wanted to determine his goals, vision, and how much time he could dedicate to his brand while still holding a full time job. Based on the results we determined some passive options was the best course of action while creating campaigns.